One great week back in the day at Tracy Locke was spent shooting this commercial (actually covering the POS shoot) in the colosseum backlot at CineCitta, Rome - the Italian Hollywood where Tarsem brought it all to life.
Getting the surviving members of Queen to re-record “We will rock you”, with Britney, Pink, Beyonce and Enrique was really incredible. The best moment in an epic production was when Brian May went to take a picture with the celeb cast in costume on the emperor’s throne, and reminisced how “Freddie would have loved this”.
This 3 minute ad ran for free as preroll content in theaters around the world.
Only Pepsi could bring together the world’s greatest pop stars…